- 1933 Industries (CSE:TGIF) has appointed cannabis expert, Jeannette VanderMarel, as a company adviser
- Ms. VanderMarel co-founded The Green Organic Dutchman, and has acted as CEO for several other companies in the industry
- Ms. VanderMarel will offer her expertise in both business development and corporate governance
- The company also announced the issue of 1,000,000 incentive stock options to directors, officers, consultants and employees
- Shares in 1933 Industries are currently trading at C$0.16, with a market cap of C$42.87 million
1933 Industries (CSE:TGIF) has appointed cannabis expert, Jeannette VanderMarel as company adviser.
The company’s primary focus is on the cultivation and sale of cannabis consumer branded goods via its operating subsidiaries.
Ms. VanderMarel is a well-known figure in the Canadian cannabis industry, having co-founded The Green Organic Dutchman in 2012 with Scott Skinner.
In addition, Ms. VanderMarel was co-founder and President of Good & Green, which was subsequently acquired by 48 North.
Since then, she has held a number of executive roles, including Co-CEO of 48North and CEO of Beleave Kannabis.
1933 Industries’ CEO, Chris Rebentisch, welcomed the addition of Ms. VanderMarel’s expertise.
“As a pioneer and innovator in the cannabis industry, Jeannette’s wealth of knowledge as an operator will be valuable as we continue to look for new business opportunities and growth markets in the US and Canada,” he said.
“We have a unique, differentiated business model as a consumer-packaged goods company, building a competitive house of brands with integrated IP development and cultivation, extraction and manufacturing assets sustaining our value chain.”
Ms. VanderMarel will, among other things, advise on both business development and corporate governance.
Prior to her entry into the cannabis industry, she worked as a pediatric and critical care nurse.
These early experiences, in conjunction with her daughter’s struggle with Dravet Syndrome, fostered a strong passion and commitment to the cannabis industry and its benefits.
“Jeannette understands our differentiated approach and competitive advantages in both the THC and CBD markets,” continued Mr. Rebentisch.
“Expansion into the most attractive cannabis segments and markets are key priorities for the company and we look forward to working with Jeannette on identifying strategic business partnerships and growth initiatives.”
1933 Industries also announced the issue of 1,000,000 incentive stock options to directors, officers, consultants and employees.
The options are exercisable for a period of three years at a price of $0.35 per share.
Shares in 1933 Industries are currently trading at C$0.16, with a market cap of C$42.87 million at 12:13pm EST.