- DGTL Holdings has announced that a digital campaign run by its subsidiary Hashoff was a success in generating both reach and engagement
- The campaign utilized content creators in the health care field to promote support services for front-line workers
- DGTL Holdings Inc. acquires and accelerates transformative digital media, marketing and advertising software technologies powered by artificial intelligence
- DGTL Holdings (DGTL) is steady, trading at C$0.68
DGTL Holdings has announced that a digital campaign run by its subsidiary Hashoff to support front-line health care workers was a success.
The campaign, which was started by a task force made up of leading health care professionals, aimed to create awareness about support services that have been created to support front-line health care workers.
The online tool is designed to help health care workers cope with the workplace pressures and challenges brought on by the pandemic.
Hashoff worked with content creators in the health care field to publish and promote real-life stories from front-line health care workers.
The campaign was successful in generating both reach and engagement. Additionally, the strong performance of the campaign has led to proposals for additional campaigns from the task force and the health care organizations that make up its membership.
The campaign report included an outpouring of gratitude from health care workers toward the organizations that organized the campaign for providing these tools.
The organization that leads the task force has championed the interests of registered nurses across the United States for more than 100 years, providing advocacy, career development and training as well as support services.
DGTL Holdings Inc. acquires and accelerates transformative digital media, marketing and advertising software technologies powered by artificial intelligence.
DGTL Holdings (DGTL) is steady, trading at C$0.68 as of 11:26 am ET.
