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Aurora (TSX:ACB) announces fall product release

Cannabis
TSX:ACB
17 October 2022 14:15 (EDT)

Aurora Cannabis (ACB) has announced a lineup of cannabis products set to roll out in October.

New flower products include three unique and proprietary strains from Aurora’s esteemed breeding program: Electric HoneydewUltra Grape Kush and Organic BC White Grape OG.

Aurora’s best-in-class genetics breeding program, backed by extensive consumer research and development, was the catalyst for the company’s most robust product release in over two years. The company continues to focus on expanding its premium product offerings and developing unique cultivars and formats that appeal to a wide variety of consumer and patient tastes.

In the last 16 months, the company has commercialized 12 original cultivars under its various consumer brands. Starting this month, Aurora patients will have access to the largest-ever selection of products and formats on Aurora Medical.

Alongside more than 60 new products on the channel will be Aurora’s full portfolio of adult-use cannabis brands. It will include Being Quickstrips, Greybeard premium flower, a wider selection of pre-rolls, new concentrates such as hash and live resin diamonds and sauce, and a new offering of minor cannabinoid (CBN) oils.

Aurora is a global leader in the cannabis industry, serving both the medical and consumer markets.

Aurora Cannabis Inc. (ACB) is up 6.99 per cent, trading at C$1.53 per share at 2:03 pm ET.


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