- DGTL’s (DGTL) Hashoff has signed a marketing contract with the world’s largest beer producer
- Hashoff will build a six-figure social content campaign for the client targeting the southeastern U.S.
- The parties are in discussions about expanding the campaign off social media
- DGTL Holdings acquires and accelerates digital media, marketing and advertising software technologies through artificial intelligence
- DGTL (DGTL) is unchanged trading at $0.17 per share
DGTL’s (DGTL) Hashoff has signed a marketing contract with the world’s largest beer producer.
The NYSE-listed legacy client has a market cap in excess of US$100B and serves as the official sponsor of the NFL, MLB and NBA.
Hashoff – an enterprise-level content-as-a-service company – will build a six-figure social content campaign for the client targeting the southeastern U.S. It will feature two household-name beer and seltzer brands as well as two innovation brands.
Hashoff is in discussions with the client to expand the campaign outside of social media, including streaming TV.
“We are pleased to see this legacy account return to the Hashoff platform now that post-lockdown operations have begun to normalize across the USA,” stated Michael Racic, DGTL’s CEO. “Hashoff has successfully diversified its customer base in the past 18 months and plans to grow revenues through account penetration as well as cross selling.”
DGTL Holdings acquires and accelerates digital media, marketing and advertising software technologies through artificial intelligence with a focus on enterprise-level SaaS companies.
DGTL (DGTL) is unchanged trading at $0.17 per share as of 10:35 am EST.