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DGTL signs new PaaS contract with global food and beverage leader

Market News, Technology
TSXV:DGTL
07 June 2023 09:07 (EDT)

DGTL Holdings (TSXV:DGTL) has signed a new contract with a major multinational food, snack, and beverage corporation.

Through its wholly owned subsidiary, Engagement Labs Inc., the company signed this latest PaaS (platform-as-a-service) contract with an NYSE-listed Fortune 500 client with a current market capital in excess of US $300 billion. The client has leveraged DGTL’s TotalSocial platform for several of its now 23 major brands and recorded more than US$1 billion in annual sales in 2022.

DGTL’s Chief Commercial Officer, Steven M. Brown, remarked that TotalSocial can maximize a brand’s attribution by evaluating engagement of online and offline volume, sentiment, influence, and equity.

“This latest services contract underscores the value of our proprietary data as leading brands continue to use TotalSocial to validate their digital advertising and media spend.”

DGTL Holdings is a portfolio accelerator of digital media software platforms and complimentary managed services. The company’s wholly owned subsidiary, Engagement Labs, is an industry-leading data and analytics firm. It provides social intelligence for Fortune 500 brands and companies. Their flagship TotalSocial PaaS focuses on the entire social ecosystem by combining powerful online and offline data with predictive analytics. The company recently signed a contract with a wholly owned subsidiary of a NYSE issuer for its flagship data analytics platform, TotalSocial. Click here to read more.

DGTL Holdings Inc. (DGTL) opened trading at $0.04 per share.

The material provided in this article is for information only and should not be treated as investment advice. For full disclaimer information, please click here.

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