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Else Nutrition’s (TSXV:BABY) toddler and kids product lines to launch on Walmart.com

Consumer
TSXV:BABY
12 October 2021 09:00 (EDT)
Else Nutrition - CEO, Hamutal Yitzhak.

Source: YouTube

The company’s plant-based complete nutrition products for toddlers and kids will be available on Walmart’s online marketplace by November 2021.

Else Nutrition CEO & Co-Founder, Hamutal Yitzhak commented on the agreement with Walmart.

“This is another great development for the company, enabling Else to market both our toddler and kids product line on one of the world’s largest online marketplaces. Not only will this further accelerable our already rapid growth of online sales, but it also serves as a paramount piece to the introduction of our Kids product line to the wanting families from coast to coast.” 

According to eMarketer, Walmart’s U.S. e-commerce sales prior to the pandemic were $30 billion and are projected to hit over $64 billion by the end of 2021. During the year, sales have grown through increased customer demand for eating at home, entertaining, etc.

Walmart.com’s traffic was much higher than pre-pandemic levels.  Online shopping, particularly in the grocery segment has undergone a surge in popularity due to the pandemic.

Else Nutrition announced the Walmart.com distribution agreement in August and since has added the Kids product line.

Else Nutrition GH Ltd. is an Israel-based food and nutrition company focused on developing innovative, clean and plant-based food and nutrition products for infants, toddlers, children, and adults.

Else Nutrition Holdings Inc. (BABY) opened trading at C$2.57 per share.

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