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Enthusiast Gaming (TSX:EGLX) announces new high-profile media sponsor

Market News, Media, Technology
TSX:EGLX
24 January 2023 13:45 (EDT)

Source: Enthusiast Gaming.

Enthusiast Gaming (EGLX) has secured Campbell Company of Canada as its new media sponsor.

Campbell’s Chunky Soup will serve as presenting sponsor for NFL Tuesday Night Gaming’s Chunky Soup Showdown on Tuesday, January 24, 2023.

The program is a custom content activation that will see NFL players and legends face off live against top content creators, MMG and UpAndAdam, in a tournament format.

The activation will include product placement and exclusive owned moments supported across Enthusiast’s assets.

The tournament will air on NFL Tuesday Night Gaming’s YouTube and Twitter channels.

“Our bespoke and integrated solutions, consisting of custom content, talent and premium media inventory, continue to solve an important need for brands looking to reach Gen Z and millennial audiences in an authentic way and at scale,” stated Bill Karamouzis, President of Enthusiast Gaming.

Enthusiast Gaming Holdings is an integrated gaming entertainment company building the largest media and content platform for video game and esports fans to connect and engage worldwide.

Enthusiast Gaming (EGLX) is down by 1.04 per cent, trading at $0.95 per share as of 1:01 pm EST.


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