- ESE Entertainment (ESE) signs on as esports distribution partner for the Ultimate Gaming League
- The company will distribute the UGL’s celebrity Madden gaming tournament on March 7, 2021
- The event will be broadcast across various media channels like Twitch, YouTube and Roku TV
- ESE is a Europe-based entertainment and technology company focused on gaming, particularly on esports
- ESE Entertainment (ESE) is up 0.6 per cent and is currently trading at C$3.33 per share
ESE Entertainment (ESE) signs on as an esports distribution partner for the Ultimate Gaming League.
The company will distribute UGL’s Madden gaming tournament on March 7, 2021 to be held at Snoop Dogg’s compound in Los Angeles alongside international celebrities and athletes such as Marshawn Lynch, JuJu Smith-Schuster, Najee Harris and Kyler Murray.
ESE will partner with Esports TV on the organization and execution of content distribution across various media channels like Twitch, YouTube and Roku TV. They will distribute the content for live production and a post-event webisode series.
Geoff Kowalski, CEO of UGL, stated,
“UGL is excited to be partnering with ESE Entertainment on this celebrity gaming tournament. This is arguably the biggest esports celebrity tournament of the year so far. The synergy between ESE and UGL is strong, and we look forward to utilizing and growing their infrastructure and distribution in parallel with our company.”
“This will be a great opportunity for ESE Entertainment to utilize its distribution and infrastructure channels to maximize this esports event. We are excited to see how many gaming enthusiasts tune in,” added Konrad Wasiela, CEO of ESE.
The Ultimate Gaming League is an esports organization based in the United States. They operate a multi-game competitive league with team franchises owned by current and former National Football League players.
ESE is a Europe-based entertainment and technology company focused on gaming, particularly on esports. The company’s capabilities include physical infrastructure, broadcasting, global distribution for gaming and esports-related content, advertising, sponsorship support, and a growing esports team franchise, K1CK Esports.
ESE Entertainment (ESE) is up 0.6 per cent, currently trading at C$3.33 per share at 10:35 am EST.