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Fire & Flower (TSX:FAF) brings cannabis delivery to high-rise residential and hotel platforms with Zonetail

Cannabis
TSX:ZONE
10 May 2022 13:00 (EDT)

Fire & Flower Holdings (FAF) has agreed with Zonetail (TSXV: ZONE) to provide cannabis delivery services to users of the Zonetail residential platforms.

Zonetail’s high-rise residential platforms connect residents of condos and apartments to the amenities and services of their building through the convenience of their mobile devices.

Using Zonetail’s platform, residents can access the building’s community news, activity feeds, community calendar, document libraries, book building amenities, such as visitor parking or the elevator, create and track maintenance requests, and access links to pay their rent or monthly maintenance dues.

It digitizes the communications between property management and the residents.

The Zonetail platform is a marketplace highlighting the businesses and services that residents require.

Through Zonetail’s unique age-gated section, Fire & Flower cannabis stores will now be the exclusive provider of cannabis to users of the platform, and deliveries will be fulfilled through Pineapple Express to households across Canada and in the U.S., where it is legal to do so.

As the hotel industry continues to rebound from the effects of COVID, Zonetail’s expected relaunch of its hotel and travel platform is also planned to include Fire and Flower and Pineapple Express to provide cannabis delivery directly to hotel guests.

“Building our base of monthly active users is core to advancing our vision of Deliver Cannabis to the World. The Zonetail agreement is an innovative way to access cannabis consumers in major urban centers and those travelling to jurisdictions where legal recreational cannabis is available,” shared Trevor Fencott, Chief Executive Officer of Fire & Flower.

“We look forward to building this partnership and focused growth on digitally-engaged consumers,” added Fencott.

“We are excited to offer cannabis delivery to the highly engaged users of our platform,” shared Mark Holmes, Chief Executive Officer of Zonetail. 

Deliveries will begin in the Greater Toronto Area in the coming weeks, and users of the Zonetail platform will be notified of the availability of the delivery service at its earliest opportunity.

Fire & Flower is a leading, technology-powered, adult-use cannabis retailer with more than 100 corporate-owned stores in its network.

The company leverages its wholly-owned technology development subsidiary, Hifyre, to continually advance its proprietary retail operations model while also providing additional independent high-margin revenue streams.

Zonetail Inc. is a mobile platform and market network that enables high-rise residents to better manage their homes by connecting people to products, amenities and services.

Fire & Flower Holdings Corp. (FAF) is down 4.06 per cent, trading at C$2.60 at 12:24 pm ET.

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