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Fire & Flower (TSX:FAF) and Pineapple Express launch recreational cannabis delivery in B.C.

Cannabis
TSX:FAF
13 July 2022 15:30 (EDT)

Fire & Flower Holdings Corp. (FAF) subsidiary, Pineapple Express Delivery, is now offering third-party same-day delivery in the province of British Columbia.

The home delivery service is available through the Fire & Flower e-commerce website and through various retailers across the province. Customers in the Vancouver metro region may take advantage of same-day delivery.

The e-commerce and delivery capabilities leverage the Hifyre cannabis technology platform and CannDeliv – a leading cannabis delivery software platform owned by the Company.

Stéphane Trudel, CEO of Fire & Flower, commented on the news.

Photo courtesy Fire & Flower Holdings Corp.

“Starting today, we are thrilled to launch same-day delivery in the Vancouver metro market and next day to the province of British Columbia through our website and retailers across the province. Customers can expect the same excellent standard of service that has already been deployed in Ontario, with customers receiving their cannabis purchases to their doors in a matter of hours, in many cases. Our ability to immediately deploy our technology and delivery service offerings as regulations changed demonstrates our ability to monetize the components of our business and provide value to our customers.”

Fire & Flower is a multi-banner cannabis retail operator that owns and operates the Fire & Flower, Friendly Stranger, Happy Days and Hotbox brands. Fire & Flower Holdings Corp. owns all issued and outstanding shares in Fire & Flower Inc. and Friendly Stranger Holdings Corp., licensed cannabis retailers that own and operate cannabis retail stores in the provinces of British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, and the Yukon territory.

Fire & Flower Holdings Corp. (FAF) is down 2.82 per cent on the day, trading at C$2.07 per share at 2:58 pm EDT.

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