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GameOn (CSE:GET) partners with Blockparty on NFT offering

Consumer, Technology
CSE:GET
13 July 2021 10:00 (EDT)

GameOn (GET) is partnering with Blockparty to launch an NFT predictor product.

The NFT Predictor, spearheaded by Santiago Jaramillo, former Head of Sports at Dapper Labs, enables fans of rights holders who partner with GameOn to acquire NFTs by purchasing packs or via a marketplace.

From there, fans leverage those assets to make predictions about upcoming events and are rewarded with exclusive NFTs based on leaderboard placement. They can then trade their completed NFT collections for tickets, merchandise and other exclusive offerings.

GameOn will leverage Blockparty’s platform to issue NFTs on the blockchain, allowing content partners to add permanent, tamper-proof watermarks to the collectibles to ensure legitimacy.

NFTs became a cultural phenomenon in early 2021 thanks to the popularity of NBA Top Shot, a marketplace where users unpack, collect and trade basketball highlights called ‘moments’. A Lebron James dunk recently sold for just under US$400,000.

Matt Bailey, CEO of GameOn, commented,

“We’re bullish that utility is paramount in any successful collectibles experience. IP holders are demanding new ways to harness blockchain technology and digital collectibles, not just minting and selling NFTs. Our predictive gaming platform that’s built, tested and in the market, allows the gamification of NFTs and helps IP holders create a more rewarding, authentic and engaging experience for their fans whether it’s for sports, TV or live events.

Not only does the NFT Predictor product extend fan engagement for IP holders, but it creates a much greater opportunity from a revenue-share standpoint as NFTs perpetually generate revenue when they’re bought and resold. This is another innovative string in our bow that helps us on our mission to empower the most-watched content with the world’s most innovative predictive gaming technologies.”

Vladislav Ginzburg, CEO of Blockparty, added,

“Our mission is to empower brands to form deeper connections with their communities and fans through digital collectibles. We’re so excited to partner with GameOn, a company as equally passionate about utility-driven NFTs, to give sports and entertainment rights holders the opportunity to use digital assets in a first-of-its-kind game experience while driving deeper engagement between fans and their favorite content.”

Blockparty enables NFTs across art, music and sports to help creators and collectors share and earn value together.

GameOn Entertainment powers the best content in the world with the most innovative predictive gaming technologies.

GameOn (GET) is unchanged at $0.31 per share as of 9:35 am ET.

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