- GlobalBlock’s (BLOK) subsidiary, GlobalBlock U.K., has reported a 146-per-cent increase in first-time client trades in 2021
- The clients include retail and institutional investors in both the B2C and B2B categories
- The increase in activity has been organic, driven by word-of-mouth, a trend the company is hoping to capitalize on with a marketing campaign beginning this week
- GlobalBlock Digital Asset Trading Limited operates as a U.K.-based digital asset broker providing superior trade execution and custodial services
- GlobalBlock (BLOK) closed up by 16.67 per cent trading at $1.05 per share
GlobalBlock’s (BLOK) subsidiary, GlobalBlock U.K., has reported a 146-per-cent increase in first-time client trades in 2021.
The clients include individual retail and institutional investors in both the B2B and B2C categories.
The increase in activity has been organic, driven by word-of-mouth, a trend the company is hoping to capitalize on with a marketing campaign scheduled to soft launch this week.
The campaign, spearheaded by Jayne Cripps, GlobalBlock U.K.’s Head of Marketing, will focus on digital and traditional asset classes, as well as the company’s high-quality customer service across telephone brokering, instant messaging, mobile app and an online trading platform.
The push for increased exposure comes at a time when GlobalBlock U.K.’s London-based team has been regularly featured in major publications for their analysis on digital assets.
Rufus Round, GlobalBlock’s CEO, stated,
“It is exciting to see the business grow organically with the increasing adoption of digital assets and uniquely by word of mouth. As we scale up further, we expect this to continue with the start of our marketing campaign as we make future enhancements to GlobalBlock U.K.’s service offering. The implementation of CRM tools such as Salesforce is another step up for the business and its maturation.”
GlobalBlock Digital Asset Trading Limited operates as a U.K.-based digital asset broker providing superior trade execution and custodial services.
GlobalBlock (BLOK) closed up by 16.67 per cent trading at $1.05 per share.