PriceSensitive

Loop Insights (TSXV:MTRX) enters new market

Technology
CDX:MTRX
18 November 2020 12:45 (EDT)

AI developer Loop insights (MTRX) has been admitted to e-commerce marketing platform Impact Radius Marketplace.

Through the marketplace, Loop has gained access to marketing opportunities with the platform’s global brand partners, which include Uber, Nike, Adidas, Airbnb and Levi’s.

This latest step follows an impressive month for the company, which began with the launching of its pilot data insights platform. This news triggered a rapid share buy-up, which was further propelled by Loop’s latest contract to provide its contact tracing system to a live venue in Florida.

Investors appeared piqued by the possibilities in the company’s contract tracing technology, as venues around the world attempt to reopen amid rising cases of COVID-19.

The company’s tracing program fuses data management, AI and rapid testing into the self-titled “Venue Bubble” system.

With the Loop’s now entering a new market of big names companies, investors will be hoping these potential marketing opportunities will lead to more contact tracing contracts in the future.

The slew of positive news has more than doubled Loop’s share price in less than a month.

Loop Insights CEO Rob Anson said the new marketplace was another strong vote of confidence for the company as it continues to grow.

“The Impact Radius marketplace will provide Loop with access to leading brands from around the world who will be discovering our anticipated massive venue audiences, AI analytics, real-time engagement, and verified reviews for the very first time,” he added.

Rob went on to say he looks forward to providing these brands with never-before-seen opportunities to create new revenue streams with Loop.

Loop Insights is up 17.14 per cent and is trading at C$0.82 per share at 1:52pm EST.

Related News