- Luff Enterprises (LUFF) has provided an update on its marketplace rollout
- The company commenced sales on its cannabis marketplace herbaldispatch.com on September 27 and generated net revenue of $25,000 over the initial four days
- The company received strong interest from the Herbal Dispatch community
- With over 850 licensed producers approved for sale on the marketplace, Herbal Dispatch is already one of the largest purveyors of medical cannabis products in Canada
- Luff owns and operates cannabis e-commerce platforms in both Canada and the United States
- Luff Enterprises Ltd. (LUFF) opened trading at C$0.01
Luff Enterprises (LUFF) has provided an update on its marketplace rollout.
The company commenced sales on its recently acquired cannabis marketplace herbaldispatch.com on September 27, 2022, and generated net revenue of $25,000 for the initial four-day period. Revenues are building steadily, and the company is targeting a multi-channel approach to customer acquisition.
The company has received strong interest from the Herbal Dispatch community, and its targeted and differentiated product offering is seeing promising early take-up.
Herbal Dispatch is a cannabis e-commerce platform dedicated to providing top-quality products to informed consumers at affordable pricing.
Philip Cambell, Luff’s President & CEO, commented on the news.
“The company’s online marketplace strategy allows us to offer a broader range of competitively priced products while capturing intermediary margins by selling directly to the final consumer. With the large oversupply of cannabis in Canada and the compression of wholesale prices, we believe this capital-efficient technology-focused strategy will allow us to scale up sales quickly and efficiently while capturing stronger gross margins.”
“Over the coming months, we plan on implementing several new and expanded direct-to-consumer marketing campaigns to bring further awareness to our new Herbal Dispatch brand and product offerings,” he added.
To date, LUFF has engaged over 50 licensed producers that are now qualified as approved vendors with over 600 SKUs approved for sale on the marketplace, making Herbal Dispatch already one of the largest purveyors of medical cannabis products in Canada.
Luff owns and operates cannabis e-commerce platforms in both Canada and the United States.
Luff Enterprises Ltd. (LUFF) opened trading at C$0.01.