- Nextech AR Solutions Corp. (NTAR) has announced a record-setting number of views for a single 3D/AR ad
- The client, Hearst UK, used a 3D model created by Nextech’s technology of a Dr. Martens Boot for an ad campaign
- Using a 3D model leads to 40 per cent lower product returns, a 93 per cent higher click-through rate and a 90 per cent reduction in product photography costs
- Nextech AR CEO Evan Gappelberg sat down with Daniella Atkinson to discuss the news
- Nextech AR Solutions is a metaverse company active in augmented reality, 3D modelling, holograms and 360° portals
- Nextech (NTAR) opened trading at C$0.95
Nextech AR Solutions Corp. (NTAR) has announced a record-setting number of views for a single 3D/AR ad.
The client, Hearst UK, publishes 21 brands, including Good Housekeeping, Esquire, ELLE, Harper’s Bazaar, and Cosmopolitan used a 3D model created by Nextech’s technology of a Dr. Martens Boot for an ad campaign, which garnered over 1 million 3D model views on the site.
The ad used Nextech’s ARitize Swirl, a swirling (rotating) 3D asset on the header or page of an eCommerce website.
This successful client use by a major brand and agency paves the way for another revenue stream tied to eCommerce advertising by offering a simple no-code integrated way for the Company’s 3D models to be used for immersive ads on the web or social sites, Tik Tok, Instagram, Snap and Meta.
Nextech AR CEO Evan Gappelberg sat down with Daniella Atkinson to discuss the news.
“One million 3D model views on a single 3D model is HUGE! By comparison, Nextech has served up 6.2 million 3D model views for over 20,000+ 3D models without the swirl ad. The ability of our 3D model clients to easily create web banners and social media swirl ads using their existing 3D models is yet another competitive edge for Nextech and further positions us as the leading global 3D model company. Our ARitize 3D platform provides our clients with a one-stop solution for everything 3D. Today’s breakthrough swirl-ad news is yet another indication of the revenue potential of our 3D solutions and further sets the stage for a breakout year in 2023”.
With a 3D model, clients can interact with the product to see every detail: turn it, spin it, zoom in, zoom out, leading to 40 per cent lower product returns, a 93 per cent higher click-through rate and a 90 per cent reduction in product photography costs.
Nextech AR Solutions is a metaverse company active in augmented reality, 3D modelling, holograms and 360° portals.
Nextech AR Solutions (NTAR) opened trading at C$0.95.