- Torque Esports (TSXV:GAME) has signed an agreement with Discovery Inc to broadcast their Esports league into Europe
- Discovery Inc owns Eurosport, Europe’s largest sports channel
- The deal is to broadcast The Race All Stars Series – a series created between Torque Esports and ESPN that pits virtual racers against real professional drivers
- Viewership has exploded for all Esports games as traditional sport can’t be played due to coronavirus concerns
- Torque Esports (GAME) is down 4 per cent at $0.475 per share with a market cap of $9 million
Torque Esports (TSXV:GAME) and Discovery Inc have signed an agreement to stream Torque’s content on Eurosport, Discovery’s European sport channel.
The deal gives Torque Esports access to one of the worlds largest esport markets, and gaming markets in general. E sports have seen massive surges in numbers during the COVID-19 pandemic as traditional sporting events have been cancelled globally.
Torque will stream their ground-breaking All-Stars Esports racing championship across Europe on Eurosport.
Created by Torque, The Race All Stars Series – Fully Charged will now be carried by Europsort into more than 150 countries and territories across its channels, including cable, satellite, IPTV and simulcast over internet and mobile (including social media), VoD and catch up.
The new broadcast deal follows the recent announcement of Torque’s content partnership with Disney-owned ESPN. Torque has also signed additional highlights content partnerships making the All-Stars esports events available via more than 70 additional networks, giving the company a theoretical reach of more than 600 million households globally.
Torque created the All Star series following the cancellation of major international motorsport events, including the Formula 1, IndyCar, NASCAR, Forumla E, Superbikes and a host of others.
The televised events feature world class professional racers battling against the world’s best virtual races. Each of the more than 80 weekly competitors will race in their own homes, ensuring safe social distancing.
Darren Cox, CEO of Torque Esports, commented on the deal.
“Having live coverage, direct into European homes is a great step forward for the All-Star Series.”
“We had a fantastic reaction to our initial ESPN broadcasts and we’re thrilled to expand our live television reach throughout Europe.”
“Our esports series is just going from strength to strength; new commercial partners in ROKiT Phones, television networks like ESPN and Eurosport, millions of impressions on social media, and more and more drivers wanting to take part,” he said.
Torque Esports (GAME) is down 4 per cent at C$0.475 per share, as of 3:49pm EST.
