- X1 Esports and Entertainment (XONE) has completed its name change from “X1 Esports and Entertainment Ltd. to “X1 Entertainment Group Inc.”
- The name change follows a year of acquisition-fueled growth
- X1 Entertainment Group Inc. is a gaming and entertainment company that helps connect brands with Gen-Z and millennial audiences
- X1 Entertainment Group Inc. (XONE) opened trading at C$0.31
X1 Esports and Entertainment (XONE) has completed its name change from “X1 Esports and Entertainment Ltd. to “X1 Entertainment Group Inc.”
X1 CEO Mark Elfenbein commented on the name change.
“The change of name from X1 Esports and Entertainment to X1 Entertainment Group represents the next phase of consolidating and streamlining our brand and portfolio. As we continue to build out our portfolio and expand into the fastest growing areas of gaming, esports, and the creator economy, having clear association and cohesion throughout the X1 brands will become increasingly important and valuable.”
The name change follows a year of acquisition-fueled growth which saw X1 add influencer management company Tyrus LLC and Rocket League news outlets ShiftRLE and Octane.GG to its existing portfolio, which includes esports organization Rix.gg.
Tyrus LLC will be officially renamed ‘X1 Talent Corp.’, and ShiftRLE and Octane.GG will be operated under ‘X1 Media & Network’, a new, media-focused division of the company.
X1 Entertainment Group Inc. is a gaming and entertainment company that helps connect brands with Gen-Z and millennial audiences through a portfolio of assets which includes an Esports team, a talent management agency, and other integrated media assets. The company’s assets are in three main verticals: Media & Networks, Creator Economy, and Gaming & Esports.
X1 Entertainment Group Inc. (XONE) opened trading at C$0.31.