- Yield Growth (CSE:BOSS) have completed the manufacturing process for subsidiary Urban Juve’s products
- Urban Juve products are now compliant for export and retail sales in Europe, Canada and the US
- The company has also announced a new customer feedback program on the Urban Juve site
- The company has updated and simplified its branding in its Greek retail market
- Yield Growth (BOSS) are up 12.5 per cent, trading at C$0.025 per share with a market cap of $20 million
Yield Growth (CSE:BOSS) have announced the completion of new packaging for subsidiary Urban Juve, ensuring products are now export compliant.
The company’s subsidiary Urban Juve is a skincare business specialising in hemp oil-based products.
VP of Marketing for Yield Growth, Karla Cheon, said the company was excited about the new product.
“We are excited to launch this new evolution of our packaging, which will make it possible for us to distribute to our customers across Canada, the US and Europe, all regions where we have seen growing interest,” she said.
The company have expanded their retail presence into Greece, Canada, and the US.
Yield Growth’s new packaging complies with French language requirements for retail sales in Quebec and the rest of Canada.
Retailers in certain European countries will still need to provide language inserts to be compliant with local regulations.
In conjunction with the move into export markets, the company has also rebranded Urban Juve to “simplify product messaging.”
“Listening to our customers is extremely important to the team. We want to ensure that they love not only our products, but love the entire Urban Juve experience,” Ms Cheon said.
“This is why we have launched a new customer feedback program, which will enable us to gather feedback throughout the production development process.”
Yield Growth are also going to use the rebranded website as a vehicle to test products not yet in full production.
The company expect this will generate important feedback on products, before those products go into mass production.
Yield Growth owns Urban Juve, along with Cannabis brands Jack-n-Jane and Wright & Well.
Yield Growth is also moving into the psychedelic medicine sector, with a majority stake in a subsidiary called Flourish Mushroom Labs.
The company aims to develop a line of medicinal mushroom products.
At market close, Yield Growth (BOSS) are up 12.5 per cent, trading at C$0.025 per share with a market cap of $20 million.