• Modern Meat receives additional interest from Ontario locations of Whole Foods Market
  • Initial launch of the Modern Meat brand in select Whole Foods stores gets a “very positive review from the retailer and customers alike”
  • Modern Plant Based Foods Inc. is a Canadian food company based in Vancouver B.C. offering a portfolio of plant-based meat products
  • Initial launch of the Modern Meat brand in select Whole Foods stores gets a “very positive review from the retailer and customers alike”
  • Modern Plant Based Foods Inc. (MEAT) is down 3.33 per cent, trading at $0.58 per share at close-of-day trading.

Modern Plant Based Foods (MEAT) has received additional interest from Ontario locations of the Whole Foods Market conglomerate chain.

The company aims to expedite a national listing of its plant-based meat alternative products under the ‘Modern Meat’ brand.

Whole Foods Market IP, Inc. is an American multinational supermarket chain known as the industry leader in organic and high-quality groceries. The supermarket chain currently has over 500 locations across North America, realizing net sales of US$16 billion as per their annual report in 2017.

Whole Foods Market stores offer select Modern Foods’ products, including the Modern Crumble, Modern Burger, Modern Crab Cake, and Modern Mini Burger. The Modern Meat products are made with whole, natural ingredients confined within vegan, gluten-free, and non-GMO requirements.

According to Modern Plant Based Foods, its mission and vision align directly with many of the consumers who shop at the Whole Foods stores, valuing higher quality foods free from added preservatives and are trustworthy brands given the vetting process to be listed within the chain.

Avtar Dhaliwal, CEO of Modern Plant Based Foods, commented,

“Following our initial launch of the Modern Meat brand in select Whole Foods stores, we have received a very positive review from the retailer and customers alike. Subsequently, our company has received additional interest from Eastern Canadian locations within the Whole Foods conglomerate and has asked our company to expedite its listing. Whole Foods is one of the major players in North America, we look forward to continue expansion within the supermarket chain for our retail lines.”

The company went on to say that it continues to position itself in the continuously expanding category within grocery outlets.

Modern Meat continues to develop and curate new innovative plant-based products to satisfy the needs of the consumer. The range of products are currently distributed through multiple food distributors to allow various revenue streams.

Modern Plant Based Foods Inc. (MEAT) is down 3.33 per cent, trading at $0.58 per share at close-of-day trading.

More From The Market Online

Three point-of-sale stocks you should watch

In today’s digital commerce marketplace, anyone who isn’t on top of point-of-sale systems has been left behind.

Four of the Magnificent Seven dropped today: Here’s why

The Magnificent Seven generated nearly two-thirds of the S&P 500's returns in 2023 and account for more than 25 per cent of the index.