- Home Chef expands partnership with Points International (PTS); adds Frontier Airlines as a new loyalty partner
- Members of the ultra-low-cost carrier’s loyalty program, FRONTIER Miles, will earn 700 miles when they make an order with Home Chef*
- The two companies have implemented several integrations linking members from a number of Points’ loyalty program partners within the travel, hospitality and finance sectors
- Extending travel loyalty program member benefits has been a trend that has been growing in popularity over the past 12 months
- Points International (PTS) is trading at C$21.14 as of yesterday at 10:38 am ET
Home Chef expands partnership with Points (PTS); adds Frontier Airlines as a new loyalty partner.
Healthy meal planning can now come with a side of savings on travel for Frontier Airlines’ most loyal customers.
Launched today, members of the ultra-low-cost carrier’s loyalty program, FRONTIER Miles, will earn 700 miles when they make an order with Home Chef*.
The new joint partnership between Denver-based Frontier Airlines (NASDAQ: ULCC), which prides itself on offering ‘Low Fares Done Right’ and leading home meal kit delivery company, Home Chef, has been enabled by a global leader in loyalty commerce, Points.
“With a continued focus on adding value and improving the FRONTIER Miles program, Frontier is excited to add Home Chef as a partner that will make earning miles even easier while increasing the value of membership for our customers,” said Tommy Langhauser, senior manager of loyalty and co-brand, Frontier Airlines.
“Home Chef and Frontier are a natural fit as both appeal to a broad spectrum of consumers and families who seek value in their travel and dining experiences,” added Langhauser.
Since then the two companies have implemented several integrations linking members from a number of Points’ loyalty program partners within the travel, hospitality and finance sectors with the leading home meal kit delivery company.
Frontier will be the third North American airline to take advantage of this partnership agreement that is enabled through Points’ loyalty commerce platform.
“We’re thrilled to expand our partnership with Points and announce the launch of our program with Frontier Airlines,” said Erik Jensen, President of Home Chef.
Extending travel loyalty program member benefits to encompass opportunities to earn points on everyday purchases like meal kit delivery has been a trend that has been growing in popularity over the past 12 months.
Diversifying the ways in which members can earn their miles offers brands a valuable way to engage with their most loyal customers as well as drive incremental revenue.
Points International is a trusted partner to the world’s leading loyalty programs, leveraging its unique Loyalty Commerce Platform to build, power, and grow a network of ways members can get and use their favourite loyalty currency.
Points International (PTS) is trading at C$21.14 as of yesterday at 10:38 am ET.
