HEXO - CEO, Scott Cooper.
CEO, Scott Cooper.
Source: Truss Beverages.
  • HEXO (HEXO) has announced that Scott Cooper will replace Sebastien St-Louis as its new President and CEO, effective immediately
  • Cooper joins HEXO from Truss Beverages, a joint venture between Molson-Coors Canada and HEXO, where he served as President and CEO
  • He has also held senior roles at Sobeys, Unilever and several other publicly traded consumer packaged goods companies
  • HEXO is an award-winning licensed producer of innovative products for the global cannabis market
  • HEXO (HEXO) is down by 7.5 per cent and is currently trading at $2.22 per share

HEXO (HEXO) has announced that Scott Cooper will replace Sebastien St-Louis as its new President and CEO, effective immediately.

Cooper joins HEXO from Truss Beverages, a joint venture between Molson-Coors Canada and HEXO, where he served as President and CEO.

Before his time at Truss, he held several senior roles at Molson-Coors – including Chief Innovation Officer – as well as Sobeys, Unilever and several other publicly traded consumer packaged goods companies.

Cooper’s experience positions him to integrate HEXO’s recent acquisitions, as well as leverage its brands, robust product offering and lean production capabilities into its next phase of strategic evolution.

For an interim period not to exceed six months, Cooper will continue simultaneously in his role as CEO of Truss Beverages to ensure a smooth transition.

Dr. Michael Munzar, Chairman of HEXO’s Board of Directors, stated,

“It’s my great pleasure to welcome Scott as our new President & CEO. Scott’s two decades of experience in consumer packaged goods, his success in launching and growing Truss’ innovative portfolio to be the Canadian market leader in cannabis beverages, and experience working in the United States position him well to defend HEXO’s position as a market leader in Canada and secure our place as a top-three global cannabis products company.”

“Without question, HEXO presents one of the most exciting opportunities in the cannabis industry. I look forward to working with the team to build upon the strong foundation already built, particularly through the company’s recent acquisitions, and to drive growth and profitability through the efficient commercialization of cannabis consumer packaged goods,” Cooper added. “I want to thank outgoing CEO Sebastien St-Louis for his tremendous effort in establishing growth and delivering a solid position from which the company can move forward.”

HEXO is an award-winning licensed producer of innovative products for the global cannabis market.

HEXO (HEXO) is down by 7.5 per cent and is currently trading at $2.22 per share as of 11:24 am ET.

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