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Apple stock jumps on Bank of America ‘buy’ rating

Consumer, Market News, Technology
NDAQ:AAPL
18 January 2024 09:45 (EST)

Apple (NDAQ:AAPL) stock was up more than 2 per cent in early Thursday trading after Bank of America (NYSE:BAC) upgraded it to a buy rating.

The bank called for more than 20 per cent upside over the next 12 months.

Apple recently detailed new experiences that will be available on Apple Vision Pro beginning Feb. 2. Apple Vision Pro is a pair of ultra-high-resolution micro-OLED displays that pack a combined 23 million pixels. The company touted more pixels than a 4K TV for each eye, combined with an advanced spatial audio system, Vision Pro can allow people to turn any space into a personal theatre with new spatial experiences.

Later this week in a university neighbourhood in Seoul, Apple opens the doors at Hongdae, its seventh retail store in South Korea and the 100th Apple Store location in the Asia-Pacific region.

Apple Inc. is the personal technology company behind the iPhone, iPad, Mac, Apple Watch and Apple TV. It also offers five software platforms – iOS, iPadOS, macOS, watchOS and tvOS – to provide seamless experiences across all Apple devices, as well as key services including the App Store, Apple Music, Apple Pay and iCloud.

Apple stock has moved 3.33 per cent lower in the past month but is up 39.51 per cent since this time last year. Apple closed Thursday trading 3.26 per cent higher at C$254.44 per share.

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