- The average Canadian will spend C$1478 this holiday season with 43 per cent of the budget spent with online platforms
- Rule likes the idea of gifting precious metals and company shares as an alternative to traditional Christmas gifts
- “Philanthropy with an educational component is a wonderful idea to consider for the holiday season,” Rule stated
- As a gift, Rule will personally look over your natural resource stocks at Rule Investment Media
Watch the above video for an in-depth conversation with Rick Rule, CEO of Rule Investment Media, on giving the gift of value in the form of precious metals, stock and through philanthropy.
The holidays are here and the season of gift giving is in full swing. Deloitte Canada has released its Holiday Retail Outlook Report, noting that although holiday spending is up 10 per cent from last year, it’s still 13 per cent below pre-pandemic levels.
The report points out that consumers are selective, with 55 per cent concerned about rising housing and rental costs. It notes that the average Canadian will spend C$1478 this holiday season with 43 per cent of the budget spent with online platforms like Amazon.com Inc. (NDAQ:AMZN), Instagram, Meta (NDAQ:META) and Temu.
Rule discusses giving a gift that can increase in value.
Rule is an advocate for investing in yourself and likes the idea of gifting precious metals and company shares as an alternative to traditional Christmas gifts. He also stresses the importance of giving the gift of education.
“I would also suggest giving young people books and asking them to read them. I would ask Canadians to consider giving young people a copy of Economics In One Lesson by Hazlitt to let them know the way the economy really works, not the way the morons in Ottawa wish it worked.”
Rule also suggested The Intelligent Investor by Benjamin Graham as “the best investment book ever written relative to the effort required to read it.”
In lieu of toys, he mentions giving a little bit of money to philanthropy in the name of the young person explaining why this is needed and why is it helpful and part of our responsibility. Rule supports Miicrocredit, an organization that lends money to mostly women “who don’t have access to credit and can start businesses and take care of their families.”
Rule also mentions Students for Liberty, which has introduced several hundred thousand students worldwide to libertarianism. “I’m a free market environmentalist. I don’t want either Trump or Harris or in your case, Trudeau, to try to obviate my own responsibility to environmental causes. So I give money to free market environmental causes, to private outfits that are trying to make a difference to the world, making donations, on behalf of young people, and explaining the importance of the cause and explaining that they have a choice in making the world a better place.”
On the stock side, Rule suggests giving stocks with the intention to educate. He would give company stock in Imperial Oil Ltd. (TSX:IMO) and companies like McDonald’s Corp.(NYSE:MCD), to help make the connection between the ownership of a business and the provision of a service. Using the shares to teach how a market is served and how capitalists make money.
“Young people who don’t learn to deploy capital, who are consigned for the rest of their life to selling their sweat, are people who are going to do less well in the next 30 years than they have in the last 30 years.”
Rick Rule
“In order to be a capitalist, you have to have some capital, but you also have to understand how the system works,” Rule noted. “And so if I were giving a young person stock, I would give them shares in a company that provided a service that they understood and one that their imagination would go to, so that the gift of the stock, in addition to paying them dividends, would contribute to their education, their worldview, which ultimately I think would be much more important.”
Rick Rule’s personal gift
“I’d like to mention that should any of your listeners be interested in learning more about their own natural resource portfolio, all they have to do to personalize my advice is to go to Rule Investment Media and list their natural resource stocks for no charge and with no obligation. I personally will rank their natural resource stocks 1 to 10, one being best, ten being worst, and I will comment on individual issues.”
He asks that you list only your natural resource stocks. No crypto, cannabis or technology stocks.
Rick Rule, CEO Rule Investment Media
Rule is a sought-after speaker at industry conferences and a frequent contributor to numerous media outlets, including CNBC, Fox Business News and BNN Bloomberg. He is known for his straightforward style and investors shouldn’t miss his personal insights.
Want more from Rick Rule? Check out Rick’s U.S. Election insights, expectations for precious metals and his advice on investment reads.
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