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Global football stars and legends help launch ‘EA Sports FC 25’

Business of Sports, Consumer, Market News
NDAQ:EA
27 September 2024 15:25 (EST)
EA Sports FC 25

(Source: Electronic Arts)

Electronic Arts Inc. (NDAQ:EA) released “EA Sports FC 25,” the latest iteration of its wildly popular video game franchise, on Friday with splashy, star-studded events around the world.

In locations such as Madrid, New York, Sydney, Riyadh, Paris and London, EA Sports invited video game players to experience new gameplay innovations and social experiences using FC IQ and Rush.

Current footballing stars such as “FC 25” cover athletes Jude Bellingham and Aitana Bonmatí were joined by legends Zinedine Zidane, Ronaldinho, Eric Cantona and Didier Drogba to celebrate the launch of the new title across eight global locations.

Stars tried out “EA Sports FC 25” ahead of its official launch Friday of the game developed in EA Vancouver and EA Romania. Competing in 5v5 Rush tournaments, the worldwide events had football’s top athletes, streamers, creators and cultural icons take on one another.

“I’m so proud of our global studio teams and all their efforts in delivering the next chapter of the world’s game with ‘FC 25,’ including our most social experience ever with Rush,” John Shepherd, EA Sports FC vice president and general manager, said in a statement. “Players will experience competition like never before, as well as a total overhaul of tactics, strategy, and authenticity with FC IQ. And for the first time ever in any football game, we welcome women’s football to the pitch with an authentic career experience, which has allowed us to achieve game mode parity between men’s and women’s football in ‘EA Sports FC 25’.”

Rush is an all-new 5v5 experience that harnesses the same gameplay controls and true-to-football mechanics of 11v11 and is integrated across Ultimate Team, Clubs, Kick-Off and Career Mode in “EA Sports FC 25.”

A new artificial intelligence model that’s powered by real-world data from some of the greatest teams in football, FC IQ influences how players think and behave on the pitch through all-new player roles. According to Electronic Arts’ news release, “FC IQ will overhaul the game’s tactical foundations to deliver more strategic control, smarter teammates, individual player roles, and more authentic collective movement in every 11v11 match.”

French football legend Eric Cantona just knows he can do better than Chelsea’s Cole Palmer at the London launch of “EA Sports FC 25.” (Source: EA Sports)

Available now for PlayStation5, PlayStation 4, Xbox Series X|S, Xbox One, PC, and Nintendo Switch, “EA Sports FC 25” can also be found at EA Play.

With headquarters in Redwood City, California, and studios all over the world, Electronic Arts is a digital interactive entertainment company that develops, markets, publishes and delivers games, content and services that can be played by consumers on a range of platforms such as game consoles, personal computers, mobile phones and tablets.

Electronic Arts Inc. (NDAQ:EA) stock is up 0.63 per cent, trading at US$144.51 as of 2:57 pm ET.

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(Top photo: EA Sports)


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