- Yellow Pages (TSX:Y) launched AI Receptionist, an AI tool to help businesses respond to customer inquiries 24/7
- The platform can answer calls and messages, capture leads, assist with appointment bookings, and automate follow-ups
- Yellow Pages said the launch expands its digital marketing offerings as AI becomes increasingly important in customer engagement
- Yellow Pages stock (TSX:Y) last traded at C$13.88
Yellow Pages Ltd. (TSX:Y) has launched its AI Receptionist, a new artificial intelligence-powered customer engagement tool designed to help Canadian businesses respond to inquiries, capture leads, and manage customer communications 24 hours a day.
According to the company, the AI Receptionist acts as a virtual extension of a business by handling interactions across multiple channels, including phone calls, text messages, website chat, email, social media, and messaging applications. The solution is intended to support businesses that may not always be available to respond to customer inquiries immediately.
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Yellow Pages said the platform can answer common customer questions, gather contact information from potential clients, assist with appointment booking requests, and provide automated follow-up communications. The company believes the technology can help reduce missed business opportunities, particularly outside normal operating hours.
“Business owners wear many hats, and being available to every potential customer at every moment simply isn’t realistic,” Sherilyn King, Yellow Pages’ president and chief executive officer said in a media release. “AI Receptionist is about helping Canadian businesses stay connected to their customers, ensuring they never miss an opportunity, and giving them more time to focus on serving customers and growing their business.”
Key features of the AI Receptionist include 24/7 response capabilities, lead capture tools, appointment scheduling support, customizable branding options, automated follow-up texts for missed inquiries, and real-time notifications and reporting for business owners and staff.
The launch comes as businesses increasingly explore artificial intelligence tools to improve customer service and streamline operations. Yellow Pages said the new offering reflects its ongoing efforts to expand its portfolio of digital marketing solutions as AI continues to influence how consumers discover and engage with local businesses.
AI Receptionist is now available to Canadian businesses.
Yellow Pages, which has tried to evolve from its origins as a directory publisher into a provider of digital media and marketing services, continues to focus on helping small and medium-sized businesses enhance their online presence and customer engagement efforts. The company expects AI-powered solutions to play an increasingly important role in supporting business communications and customer acquisition strategies in the years ahead.
Yellow Pages stock (TSX:Y) closed 2.81% higher at C$13.88 and has risen 25.38% since the year began.
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